The new Aston Martin DB11 which is introduced in Geneva is the lifeblood of the English brand. The new sports car has to improve the sales. The first success is celebrated in Geneva now that the first sales are announced.
In an interview with AutoCar, Aston Martin stated that 1.400 copies of the DB11 are already sold. That's more than they expected. 500 copies were sold during a VIP event, 500 followed after the first images leaked and eventually another 400 copies were sold at the show. With a week left, Aston Martin will get even more orders. That's great news for Aston Martin because the DB11 needs to be a success.
Next year, Aston Martin will bring the new Vantage to Geneva. Just like they did with the DB11, they will use technology from Mercedes. Next to that, they're also working on a new Vanquish. We don't know yet how they will position this car in the market. Aston Martin is also working on two other models.
