What’s cooler than a McLaren MP4-12C? Yes, your own personalized McLaren MP4-12C! The people in Woking must have come up with that thought when they were looking for a way to make more money. The best place to promote the personalization is the Middle-East, where you can easily see three McLarens on one day. A good reason to promote personalization of McLaren Special Operations there.
McLaren doesn’t have such a reputation as Ferrari, where they do everything to personalize your car. McLaren mostly places a lot of carbon fiber on the interior and exterior of the car. With the hot sun in the Middle East the carbon fiber shines lovely which makes the McLaren look even nicer. On the inside you can order alcantara finished with constrasting stitching, which can be ordered in every thinkable colour. Of course the work of McLaren Special Operations can be ordered everywhere, but they think the Middle East will be their biggest market, something which sounds very logical!
